Expanding Booking: Enriching Destination Discovery through Visual and Social Design
UIUX, Hi-fi prototype, information architecture
This project enhances the visual storytelling of "Attractions" on Booking.com and introduces a new page — a blog section. Both approaches help shift Booking.com away from a purely commercial image and toward a more thoughtful, user-centered impression.
View this project on Figma with more immersive experience:
https://www.figma.com/proto/zGsaaKi8slIa7jG6dvt1vu/Cheng-Hsiu-Sherry--Liao?page-id=285%3A13361&node-id=489-167&viewport=534%2C325%2C0.09&t=ZQAqWDQBKEZiSbaI-1&scaling=scale-down-width&content-scaling=fixed&starting-point-node-id=489%3A167
https://www.figma.com/proto/zGsaaKi8slIa7jG6dvt1vu/Cheng-Hsiu-Sherry--Liao?page-id=285%3A13361&node-id=489-167&viewport=534%2C325%2C0.09&t=ZQAqWDQBKEZiSbaI-1&scaling=scale-down-width&content-scaling=fixed&starting-point-node-id=489%3A167